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Premium SafariOur Premium Children’s Safari Clothing Range is available exclusively at physical stores. – New Reseller Application – Existing Registered Resellers Log in Note: The Full Safari Range can only be viewed by logged-in resellers. For more information get in touch. For Outlets stocking our Premium Safari Range: view here. About the Premium Safari Children’s Range Our love story to Africa is stitched together with care to celebrate the stunning South African landscape and its beautiful wild animals. The Safari Children’s Clothing Range is the epitome of ethical kids’ fashion and has been proudly produced in Durban, South Africa since 1996. The Hoolies brand is synonymous with quality and sustainability. Every stitch exudes excellence, thanks to the use of pure cotton fabric that not only ensures supreme comfort but also reflects our commitment to sourcing materials locally.
- NEW Premium Safari
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Behind the Brand

Experience the pinnacle of South African children’s sleep and play couture. Since 1996, we have been dedicated to creating exquisite and comfortable baby and kids’ onesies, luxurious sleep sacks, and bespoke boys’ and girls’ clothing—each piece crafted with unparalleled care and craftsmanship.

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Hoolies Kids Clothing

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