At Hoolies, we are committed to upholding the highest standards of excellence, integrity, and care in every aspect of our business.
- Unparalleled Quality We promise to craft children’s clothing with exceptional care, ensuring safety, comfort, and style for every child.
- Sustainability and Responsibility We are dedicated to ethical production practices and reducing our environmental footprint while supporting our local community.
- Empathy and Inclusivity Every decision we make is guided by our commitment to respect, celebrate, and honour the diverse families we serve.
- Fair Wages and Ethical Practices We believe in supporting our workforce by ensuring fair wages, safe working conditions, and ethical practices throughout our operations.
- Commitment to Premium Materials We take pride in using only high-quality, locally sourced fabrics. At Hoolies, we choose not to compromise on quality by avoiding cheap materials and imports from regions that do not align with our values of sustainability and ethical sourcing.
- Child Safety Commitment The safety of the children we design for is our highest priority. Every item is carefully crafted to meet stringent safety standards and provide peace of mind to parents.
- Environmental Stewardship At Hoolies, we are committed to reducing waste, using eco-friendly materials, and making sustainable choices that contribute to a greener future for the generations we serve.
- Community Engagement We are proud supporters of our local community, engaging with charities, partnering with artisans, and investing in initiatives that nurture growth and development in South Africa.
- Customer Promise Our customers are the heart of everything we do. We pledge to deliver exceptional quality, attentive service, and meaningful connections that exceed expectations.
- Heritage and Craftsmanship Rooted in tradition since 1996, we take pride in our Durban-crafted creations that blend artistry with authenticity.
- Innovation and Growth Hoolies is dedicated to staying ahead through constant innovation, refining our designs, and adopting sustainable production methods.
- Transparency and Accountability We pledge to operate with honesty, openness, and accountability in every endeavour.
A Note from Our Directors
As founders and custodians of Hoolies, we, Adri and Wayne Jeffers, undertake to uphold these principles in every facet of our business. We are deeply committed to fostering a legacy of trust, care, and excellence that reflects our unwavering dedication to our customers, our team, and our community. Together, we stand by our values as we continue to craft the finest children’s clothing with love and care.
